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Digital Communications Tools Help Florida Utility Avoid Rate Increase During COVID-19
Learn More: Digital Communications Tools Help Florida Utility Avoid Rate Increase During COVID-19In 2017, Lakeland Electric made it a strategic priority to provide customers with the knowledge and online tools to understand, manage, and predict their bills. The changes over the following three years created a basis for successfully navigating the coronavirus without the need for a related rate increase in 2021.
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New Features Enhance Customer Engagement Platform from Apogee
Learn More: New Features Enhance Customer Engagement Platform from ApogeeExciting new enhancements make the Apogee customer engagement platform even more beneficial to utilities for customer education, self-service, energy efficiency, customer satisfaction, and operational efficiency.
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Learn What Your Customers Think Through Quick, Low-Cost Digital Survey
Learn More: Learn What Your Customers Think Through Quick, Low-Cost Digital SurveyNow more than ever, it’s imperative for your utility to stay close to your customers. Hometown Connections, the services organization dedicated to enhancing the performance of community-owned utilities, has partnered with GreatBlue Research to create a special offer for you to learn first hand what your customers need and expect. For a low fee, you…
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Use Personalized Digital Marketing Tools to Engage Utility Customers
Learn More: Use Personalized Digital Marketing Tools to Engage Utility CustomersToday, it seems everyone is online all the time. How can you capture your customers’ attention to share valuable information? Engage your customers through proven strategies for developing digital marketing content.
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Tesla Bets On Better Batteries
Learn More: Tesla Bets On Better BatteriesIf you’ve ever used the Internet or if you’re into cars, chances are you’ve heard the name Elon Musk. While you may be thinking it’s a name for a cologne that came out in the 70s, he’s a primary reason our clients have been so focused on understanding the desirability for these space age (get…
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Take Fast-Track To Creating A Strategic Plan That Works
Learn More: Take Fast-Track To Creating A Strategic Plan That WorksLike your public power peers, you must map out your utility’s future through a rocky terrain. But you don’t have much time or the budget to commit to an elaborate endeavor. That’s why Hometown Connections has perfected a simple technique for evaluating your operations and determining your priorities and goals for the next five years.…
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Quantitative vs. Qualitative Research: Both Should Drive Strategic Action
Learn More: Quantitative vs. Qualitative Research: Both Should Drive Strategic ActionJust like in sports, it never hurts to review the fundamentals of market research. We toss around the terms quantitative and qualitative like our younger brothers after watching an episode of WWE, but what exactly is the difference?
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Digital Engagement Boosts Financial Performance Of Municipal Utilities
Learn More: Digital Engagement Boosts Financial Performance Of Municipal UtilitiesMunicipal utilities that engage digitally with their customers throughout the year boost customer satisfaction and financial results, explained Apogee Interactive’s Chief Financial Officer, Jim Malcom, and Ellen Richardson, formerly of ElectriCities of Georgia, during a recent industry conference. In a presentation for the American Public Power Association’s 2020 Business and Financial Virtual Conference, Malcom and…
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Give Your Board or City Council Primer on Public Power Governance
Learn More: Give Your Board or City Council Primer on Public Power GovernanceTo provide an easy-to-read manual for municipal utility governing officials and managers, the American Public Power Association published the Policymakers Handbook: A Nuts and Bolts Guide to Governance for Public Power. Written by Steve VanderMeer of Hometown Connections, Inc., this overview explains governance duties and responsibilities, strategies for effective oversight and planning, and the benefits of being a public power…
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Increase Productivity & Positivity in the Workplace
Learn More: Increase Productivity & Positivity in the WorkplaceWith continuous change in our industry, there’s a lot for everyone to do, and success depends on each member of the team working together like a well-oiled machine. Sometimes personality differences and interpersonal dynamics can derail projects and productivity. With Totally Responsible Person® (TRP®) training from Hometown Connections, Inc., each of your team members will learn…
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SAGE Development Authority Seeking Crowdfunding for New 235-Megawatt Wind Farm to Benefit the Standing Rock Sioux Tribe
Learn More: SAGE Development Authority Seeking Crowdfunding for New 235-Megawatt Wind Farm to Benefit the Standing Rock Sioux TribeSAGE Development Authority, the first public power authority owned by a single Native nation in the United States, announced the launch of a new crowdfunding initiative — www.anpetuwi.com — marking the next phase of development for its 235-megawatt wind farm named Anpetu Wi. The wind farm will be located on the Standing Rock Reservation, outside…
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Microgrids 101: Give Your Customers And Community A Reliable Source of Power
Learn More: Microgrids 101: Give Your Customers And Community A Reliable Source of PowerPower outages are intolerable. Paying peak period energy prices is painful. Microgrids offer an attractive solution to both of these challenges. Today’s innovative microgrid electric systems deliver standby power generation to commercial/industrial accounts, entire neighborhoods, and even the utility itself. Choosing to deploy microgrids can give your utility customers the reliable, resilient, and cost-effective electric…
