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Public power’s longstanding tradition of personalized customer service faces challenges and opportunities as the Internet and social media become part of everyone’s daily lives. Customers today expect access to good information on demand, 24/7, with the ability to speak with a live voice when needed. Customers want choices in how to use and pay for services, and they want their providers to anticipate their needs. Hometown Connections helps public power meet and exceed these expectations through utility and customer-friendly solutions and applications.

The companies partnered with Hometown Connections enable a public power utility to collect and deploy data to respond quickly to outages or inquiries, keep customers informed of system events, let customer research drive utility program design, and empower customers to understand and manage their own electricity consumption.